Celebrating CNY with Flying Colors!

Taiwan Coloring Contest

In honor of Chinese New Year, I thought we’d visit one of our Asian markets this week.  We recently held a coloring contest in Taiwan.  Sounds simple enough, right?  I know I participated in many a contest at my local grocery store growing up, for every holiday – even taking home 3rd place and $10 prize one year for my bunny and Easter egg masterpiece.  But Taiwan’s dense population (meaning, there’s a lot of people living in a relatively small amount of land) turned into 10,000 entries!

Art professors and local artists judged the contest and announced 106 winners.  At first glance, you might not realize that each entry started with the same coloring sheet—so you can see that we received some very customized and creative entries!

Don’t forget to pick up some Red Anjou pears for the year of the rabbit – remember that red is a very auspicious color in Chinese culture!

Taiwan Coloring Contest Entries

GONG XI FA CAI

恭禧發財

Chinese New Year Poster 2011

About Lynsey

I work with USA Pear marketing offices that work in 38 countries all over the world: from Latin America to the Middle East, from Europe to Southeast Asia and places in between, our representatives serve markets on every continent except Antarctica. I love the opportunity to practice my Spanish and pick up new phrases in other languages (even if it’s just the basics of “hello,” “goodbye,” “thank you” and of course “pear”: pera, birne, гру́ша [GROO-sha], and more to come). I’ll be sharing highlights of the exciting and interesting activities that are taking place to promote USA Pears around the world. My favorite pear variety is Comice. Yum!

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