Chipwrecked

Lynsey By on

Since more USA Pears are shipped to Mexico than any other foreign country, we get to do extra activities from time to time, above and beyond our regular sampling in grocery stores – like the Marmaduke and Gulliver’s Travels promotions.  This year, it’s Alvin and the Chipmunks: Chipwrecked.  This was one of my favorite cartoons growing up – I can’t hear certain songs without flashing back to certain episodes (anyone else remember the chipmunks’ versions of “Bad to the Bone,” “Beat It,” and my personal favorite, “Puttin’ on the Ritz”?  But I’d better stop with the 80s nostalgia before I spend my afternoon looking for clips of these on YouTube…).

Shoppers in Mexico can visit the USA Pears display at the grocery store to have their picture taken with Alvin, Simon, and Theodore, as well as Anjou, Red Anjou, and Bosc pears.  The pictures are then posted on the Peras USA Facebook page, where the photos with the most “Likes” can win prizes.  The results range from adorable to hilarious!

For kids, parents can turn in their receipts for pears to receive an entry form for another contest – write a nautical-themed short story about USA Pears, Alvin and the Chipmunks, and you (the movie takes place on a cruise ship).  I can’t wait to see the entries and read the stories that the kids come up with!

About Lynsey

I work with USA Pear marketing offices that work in 38 countries all over the world: from Latin America to the Middle East, from Europe to Southeast Asia and places in between, our representatives serve markets on every continent except Antarctica. I love the opportunity to practice my Spanish and pick up new phrases in other languages (even if it’s just the basics of “hello,” “goodbye,” “thank you” and of course “pear”: pera, birne, гру́ша [GROO-sha], and more to come). I’ll be sharing highlights of the exciting and interesting activities that are taking place to promote USA Pears around the world. My favorite pear variety is Comice. Yum!

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